Instead of identifying niches, identify target audiences or markets… Instead of finding a niche, creating an offer for it, then rushing off to another niche…

Find a target audience and build your business around a core group of subscribers, customers, affiliates and partners by offering multiple offers. You don’t need a gazillion niches to make a fortune online. You need one good target audience.

Instead of looking for tiny niches, you look for larger target audiences and feed them multiple, highly related offers.

The idea here is to find customers who make repeated purchases from you.

Let me give you an example: “Golf” – (Just because Tiger Woods seems to be the person to poke fun at these days…

Golf is a billion dollar industry. There are literally millions of potential customers out there who are looking to be the best golf player or better your golf swing.

So, let’s say that anyone looking to “better your golf swing” is our target audience, the general market that we want to receive our offers.

Let’s say we create a product entitled, “How to Better Your Golf Swing”. That’s a good start because we’ve got a lot of potential customers out there. We setup our site and go to work marketing. And we get a lot of subscribers, customers and sales. Now, instead of moving on to some tiny niche like “Teaching A Monkey How To Change A Tire”, we create some related offers for the customers and subscribers we’ve already started collecting.

Remember, all it takes is an offer and a buyer. You’ve already got buyers (customers) and potential buyers (subscribers) in place at this point. We create more offers – either our own products or ghostwritten products or interview products or affiliate products or private label products – that are directly relevant to our target audience that we’re already reaching.

So, what is our target audience interested in? They are interested in having a better golf swing. So, we could create these products…

• How to Create A Better Golf Swing
• One Minute Exercise Routines For Golfers
• Golfing Your Way to Better Health
• Buying Clubs for Beginners

I mean, we could go on and on here with ideas. These products are all decidedly different from each other, but they are all related to our target audience’s interest – that of having a better golf swing and being a better golfer.

Anyone who buys your “10 Days To A Better Golf Swing” course would likely be interested in one or more of these additional products, because they are highly related. Some of our customers will buy them all. Your customers ultimately make multiple purchases from you. And if you question whether or not this strategy works, look at your own computer. Chances are, if you’ve been involved in doing business online for any amount of time at all, you’ve bought products related to…

• Affiliate marketing
• Driving traffic to your site
• Building email lists
• Creating your own products
• Using pay-per-click search engines
• And so forth.

These are all specialty products of internet marketing (A “market”) that are related to a larger “target audience”, that of those interested in doing business online.

To choose a “target audience” that you want to build your business around, you need to make sure that you find an industry where people are actually spending a lot of money. Golf lovers spend a gazillions dollars each year on their hobby… Also you want to find an audience in an industry that you are able to offer multiple offers to not just one or two. And lastly if you are personally interested in what it is you are targeting then it sure does help but it’s not needed.

I mean, what do you guys and gals think about this tiny switch in the mindset of the whole “get into an untapped niche” craze for affiliate marketers?

Should we be looking for the next big thing or stick with what is already there and fine tune the audience more?

Let me know what your ideas and thoughts are in the comments section below!

These aren’t things like ‘talking to friends and family’…these are things like driving an endless amount of traffic to any offer I want… and converting all that traffic into prospects and distributors for my downline. This is seriously the most profitable skill ANY network marketer could ever develop… and this is something that hasn’t even existed until recently.

You see, technology has changed the entire landscape of how we do business.  Technology has created so much opportunity for people its really just nuts. You have at your fingertips, almost one BILLION people that you can tap into to produce growth for your business on a daily basis.  When you learn the ‘Mechanics’ of using technology to produce endless prospects and leads… it’s literally like you can create cash in network marketing ON DEMAND. When you learn the science of marketing, and how to attract prospects directly to you…nothing compares.  The network marketers who have this ‘tool’ in their arsenal are going to be able to create success in network marketing 10x easier then their counterparts. Take some time to check out this training, and you will be that much closer to ‘Mastering’ this crazy game called network marketing.

Affiliate Marketing Commissions will pay your bills… So you work a regular job, but when the money runs out each month there are still bills to pay, and you think affiliate marketing commissions probably won’t amount to enough to make the work worth your while. This might be true, right in the beginning. But like any new venture, sometimes things start slowly and then pick up speed when you have a little experience and confidence with what you’re doing.

The beauty of earning affiliate marketing commissions is that you don’t have to change careers to do it. You can keep that 40- or 60-hour a week job, so there’s no risk to you if it doesn’t work out. If you can just carve out a little bit of time to get started, and to put some effort into it, what may start small can become an extra chunk of income each month without you having to find a second part-time job or take on more overtime at work.

If you set up a website and market just one product, even if you’re doing everything right, you won’t make thousands of dollars the first month (at least, it’s not likely). But if you continue good promotion, add valid and interesting content to your site, get the word out about your site, get your site ranked well in the search engines, that one program can see you earning affiliate marketing commissions that might surprise you, for so little work.

But if you market several different affiliate programs on that website that keeps growing and getting more visitors, each one will earn you money, and you’ll end up with several income streams made up of affiliate marketing commissions.

It’s not uncommon for affiliate marketers to start out with one website and expand to several more quite quickly, with some people actually owning dozens of websites, each focused on a specific niche and type of products. The more you earn, the more can invest back into growing your affiliate marketing commissions, the more visitors you’ll get, and the more you’ll earn.

A great way to earn several different marketing commissions is to use one of the many affiliate marketing companies available today. You sign up with one company, choose from the merchants who use them as payment collectors, get all of your affiliate materials and links in one place, and then you get paid all of your commissions at once through the affiliate marketing company.

These are great for beginners, because you can track statistics, clicks, how many people purchased and what percentage of clicks that came from each individual link. This allows you to see which worked best. You can adjust your efforts based on those performance reports, to earn more commissions and sales. It’s easy to get started making affiliate marketing commissions with just a little time, knowledge and effort.

Once you have decided to start you internet bases affiliate
marketing business, you will need to locate a monster affiliate program.

You will need to select a network that has a wide variety of products to choose from as well as a good affiliate network management. One of the more popular reputable affiliate programs is Clickbank. In addition to large variety of products, Clickbank for example, offers stats on each program in their directory. You also have the variety CPA networks as well.

There are factors that you might decide to consider when choosing a great affiliate marketplace. Some of the stats provided by the Clickbank marketplace are:

$/sale- How much money you an make for sale of each product

Total$/sale- Some products have reoccurring billing or additional incentives if you customer chooses to make a purchase beyond the initial sale. These totals are all added up to make up the total sale amount.

Future $/sale- Refers to if the product has a residual income possibilities, this would be reflected as to how much you should expect to receive monthly.

%/sale- This reflects how much percentage of the sale that you can pocket. I personally do not like to promote products that do not pay at least fifty percent commission unless it is a reoccurring commission.

%refd- This symbol lets you know what part of the sales made for that product that were generated by referrals. It is a great tool for letting you know how much competition you will face when marketing a particular product. It is not necessarily a bad thing to have a healthy amount of competitors because it can also reflect that the product is selling fast.

Grav- Gravity is another indication that a product is being marketed by many affiliate marketers. There are several reason why a product may have a high gravity. If many affiliates are purchasing the products as well as marketing it, that will throw off the gravity numbers. I try to stay with products that have a balance between the gravity, referrals, and percentage of sale.

Clickbank has a real easy system to navigate through. There is a more than enough info on the products and they make it easy for you to manage your affiliate business. To find the right affiliate network you should search as many as possible. Good examples of reputable affiliate programs include Commission Junction, LinkShare, NeverBlue, CX Digital, and many more.

Click-through – Also known as a click. What a potential prospect does when referred from one Web site through a link or advertisement to another Web site. Click-through rate (CTR) is the percentage of clicks for the number of advertising impressions displayed. For example, if two out of 100 potential buyers to a Web site clicked on a given ad, that ad would be said to have a 2 percent click-through rate.

Conversion rate (CR) – The percentage of visitors who buys. results that determines conversion is decided by the advertiser and may be a sale on the advertiser’s Web site, a completed lead form, or another action. Conversion rate is calculated by dividing the number of actions by the number of clicks.

Commission Blueprint is a great newbie program that has some hand holding videos to get you started with Clickbank. If you are interested in this program, head over to the WickedFire forum and do a search.

Are you frustrated by all these websites that use the word free. Do you, like me, feel the word free has to be one of the most overused words in the home business niche. It seems that everyone has a free this and a free that to offer you. So consider this, can you really make money in a free business opportunity.

The short answer to that is, yes you can. Here is how you can do that and we will use affiliate marketing as the business model.

Did you know you can join almost any affiliate marketing program for free? In a matter of a few minutes you can be set up with and affiliate i.d. number that is coded into an affiliate website.

You promote this affiliate website and whenever you make a sale you earn a commission. Your cost to do this is nothing but the time it takes you to promote your free affiliate website.

Before you think you have died and gone to heaven there is a couple of things you should know.

1. Getting traffic to your affiliate web page for free is harder than it sounds. You will have to work hard and master traffic generation methods such as classified ads, article marketing, forum marketing, blogging and so on.

2. Using the affiliate web page given to you by the merchant you are representing is a hard way to make money. If everyone is selling the same product with the same affiliate web site how do you make yourself stand out!

3. A person needs to be followed up with over and over before they buy. This is true both online and offline. Very few people buy much today without thinking it over.

If you promote your affiliate website you are sending traffic to a page that gives you no way to follow up in the future. Your visitor comes to your page, looks it over, and leaves. You have wasted your efforts for nothing.

So how do you get around that? You create your own web site and send visitors to it. You create a landing page and capture names and email addresses into and autoresponder. This is known as building a list and really does work.

Another thing you can do is create a pre-sell page where you give a personal testimonial on the product you are selling. This will help you make more sales than the competition who is using the same old affiliate sales page.

So as you can see even affiliate marketing can go from being free to costing you a little bit of money for website hosting and an autoresponder such as aweber. This is still a very little cost compared to setting up a traditional business.

I guess that is why affiliate marketing has become so popular on the internet.